Agrifashionista.tv is a primarily online project launched in June 2008, initally as a collaboration with A Foundation (which was cancelled) and then on various platforms including as Toadball.tv within the Royal Academy's GSK Contemporary season. The station will evolve and develop over the next 2 years with a programme of artist projects and audience response.
On the project site you will find process, thinking and criticism of evolving art works. Each work is presented from a series of different perspectives, not necessarily the artist's own vision of how their work would look best. The programme started with Paternoster Square by Pablo Bronstein and three short films by Maria Benjamin (of Guest Room) documenting the filmmaking process. Each work is cross-referenced through a blog - both text, audio and video response to the artist and the work.
As an online viewer you are encouraged to contribute to this body of material - it is easy to do and no one has to know who you are.

Are the visual arts really as unpopular as we think they are?
Is there a purpose for art outside of the gallery/consumer arena?
Does art making actually impact on culture and society?

Project Website

www.toadball.tv